Boot Barn and Transit Media Group is proud to announce a 1-year partnership for seven Mobile Outdoor Trucks. The trucks will circle the Northern and Southern parts of California. They are looking to penetrate the market with its established brand. The company itself has been around since 1978 and leads the world in western footwear sales. They are looking to advance to the next level with the help of TMG. These trucks will not only carry its posting, created by Vertical Advertising, but give the impression that they are moving product by the truckload. Established Brand & Mobile Media will give this campaign movement an unforgettable design.